Event tech 2018: Best Audience Interaction

Each year, tech companies converge for a one of a kind awards ceremony where the best in the industry are recognized for their contributions to the world of marketing technology. This year was M1’s turn! The M1 team was awarded the Gold for “Best Audience Interaction” for our achievement in the NFL Experience Times Square. M1 Interactive developed two interactive experiences for the NFL Experience Times Square. Suit Up and Quarterback Challenge. Suit Up allowed visitors to see what they looked like in their favorite NFL uniform using a Kinect based motion tracking system. In Quarterback Challenge visitors could test their skills, have their abilities tracked and stats compared with friends and family.